Toka Ebisu Jinja Shrine enshrines Ebisu (God of Fishermen, Good Luck and one of the Seven Gods of Fortune) and Daikoku (one of the Seven Gods of Fortune), and is located in Hakata-ku, Fukuoka-shi, Fukuoka Prefecture.

Takeuchi Goemon, from a money-lending branch of the Kashigu Daiguji family, was a merchant from Hakata. In 1591, he happened upon a statue of the god Ebisu washed up on Kashi beach. Takeuchi took the statue home and seeing that he treasured and cherished the statue, his family fortune flourished considerably.

Word spread about the statue and many people came to worship it as the God of Prosperity in Business. By 1690, there were so many worshippers and believers, that a shrine, now known as the Toka Ebisu Jinja, was established. The shrine deities are Kotoshironushi-no-Kami (Ebisu) and Okuninushi-no-Kami (Daikoku). These gods are known to provide prosperity in business, safety for families, and good health.

From 8 to 11 January, a New Year Grand Festival takes place each year at the Toka Ebisu Jinja, during which approximately a million people come and visit the shrine. The Kachi-mairi, a famed event where 'geiji' (women performers) walk in a line to the shrine while singing the 'Toka Ebisu no Uta' song and playing shamisens, flutes and drums, is both elegant and magnificent. This annual event is held to invoke better fortune and prosperity in business throughout the year.