NIPPON Kichi - 日本吉

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お守り Omamori Omamori Amulets

Jp En

Omamori is a kind of amulet offered by shrines. 'Shinsatsu', another kind of amulet, comes with a small pouch that holds a sacred object called 'goshinji' inside it.

People carry omamori with them as an assurance that their wish will come true or as protection from misfortune. Shinsatsu are mainly used for family prayers, while omamori are more often used for individual prayer.

Because omamori are for one particular year only, they lose their power at the end of the year. In the New Year, they may assume a different spiritual power, so old omamori are purified to remove their souls and burnt at this time.

There are omamori for many purposes like safe driving, safe delivery, good luck in studies and exams, happiness in marriage, as well as strange ones, such as protection for pets or IT equipment.
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