Mononofu is an old term for a samurai warrior. It is also a brand name created by a man who loves history.  The Mononofu brand expresses the uninhibited and innovative spirit of  the Sengoku period or the Warring State period.
Hideki Tanaka, the creator of the brand, boldly joins two seemingly contrary elements: the promotion of modern art and the reproduction of traditional craftwork. Mr. Tanaka, who first saw a collection of unusual kabuto helmets for warriors at the National Museum, was struck by their appearance and this sparked the idea of incorporating their design into a new indie T-shirt business.
Since each of Monofuku’s T-shirts is an expression of the unique creativity and aesthetic sense of its artist, Mr. Tanaka sees parallels in the creation process of both his T-shirts and the kabuto helmets.  He believes that, if the samurai warriors were alive today, they would embrace modern designs and materials in their expressions of beauty.

Takefu Knife Village is a brand created in 1982 by local curter artisans in Takefu, the biggest cutlery producing district that proudly maintains over seven hundred years of history.
  In 1983 with the collaboration of Kazuo Kawasaki, a design director who was born and raised locally, Takefu launched its new series of kitchen knives, ARTUS.
While using the traditional method to create the blade part and by utilizing a unique design to unify from the tip of the blade to the handle, it achieved a simple yet innovative, hygienic and highly aesthetic product.  
ATRUS is made by “fire casting”, a traditional craftsman’s striking technique, which uses a three-layer structure with steel forged by hand that is inserted between stainless steel. It is this technique that enables the knife to be sharp and resistant to rust.    
ATRUS was born from a great trinity: the seven policies based on the Takefu’s commitment to create wonderful hand-made products; its traditional cutlery making method; and outstanding  design by Kazuo Kawasaki. Its excellence is evident as even more than 20 years after its initial introduction it is still sold without any modifications.

Kakiemon is a preeminent Japanese porcelain brand and is well-known worldwide. The most remarkable feature of Kakiemon is called “nigoshide”.
Nigoshide is the fine milky white base color developed to emphasize the beauty of paintings by Kakiemon. “Nigoshi” is a dialect of Saga, where Kakiemon wares are produced, and means “water after washing rice”, which is not pure white but a warm milky white color. It is this background color that enables the viewer to realize the beauty around the drawings that Kakiemon style is famous for. This technique was established at the beginning of Edo period by the fifth generation of Kakiemon when many wares were produced. However, mainly due to the high shipping costs, the production was discontinued temporarily. Later when there was an overwhelming demand by the Agency for Cultural Affairs and enthusiast